You Could Use Some Baseball

Texas Rangers advertising is pure brilliance. This is just one example of their many clever billboards, all of which feature catch phrases that relate to baseball or even ones that can change one word to associate them. My favorite features the saying "No 'I' in Texas" with a picture of the field players in a celebration huddle. They truly make me want to put down whatever I'm doing and go support my Texas Rangers. They make me want to even call them mine. This is rare for a billboard to have such a strong effect on me, and I hope they are having the same gripping effect on others. It's baseball season people! Eat, live, breathe it! YOU COULD USE SOME BASEBALL.